Custobar
Custobar works with 70/30 Digital, a leading partner in Finland, to help businesses leverage marketing automation and customer data.
Maximize Your Marketing Automation with Custobar
Custobar is a marketing automation and customer data platform for businesses in Finland and Europe.
It is a completely Finnish company
One of Custobar’s biggest advantages is that it’s a domestic tool. With developers based in Finland, communication flows smoothly. Working with a local provider also means you don’t have to worry about GDPR issues, as the tool securely stores your data within the EU.
For e-commerce and omnichannel
Custobar is ideal for e-commerce and omnichannel businesses, offering ready-made integrations with popular POS and e-commerce platforms, and can handle data from even complex systems.
When you want to learn more about your target audiences
Custobar combines marketing automation and a customer data platform (CDP). Want to know how different target groups behave or which segment generates the most revenue? It natively includes customer lifetime value, various deciles, and multidimensional ways to segment your audiences.
How does Custobar work?
Custobar functions as a customer data management and marketing automation tool that combines customer information and marketing operations into one system. Its key features include:
- Dashboard: An overview that allows you to dive into various functions.
- 360-degree customer view: Displays information such as past purchases and customer service interactions.
- Segmentation and audience building: A versatile data model enables building audiences based on many variables.
- Integrations: Natively compatible with platforms like Shopify, WooCommerce, and Magento.
- Data transfer to advertising and customer service: Audiences can be exported to platforms such as Meta and Google advertising, as well as customer service systems.